Whether you’re shopping for a baby shower, a birthday, or just refreshing your child’s wardrobe, Milwaukee has a wonderful mix of high-end children’s boutiques and budget-friendly resale stores — all locally owned and thoughtfully curated.
From trendy new outfits and timeless baby gifts to gently used basics and amazing secondhand finds, here are some of the best places around the city to shop for kids’ clothing and accessories.
Children’s Clothing Boutiques
👗 BlackBear Children’s Boutique
4312 N. Oakland Ave., Shorewood, WI 53211
Founded by a local auntie with a passion for stylish and sustainable kids’ fashion, BlackBear carries globally sourced, ethically made clothing and accessories for kids ages 0–10. The selection is curated with care, and the boutique often hosts community-building events like Saturday morning storytime and crafts.
👒 Goo Goo Gaa Gaa
18905 W. Capitol Dr., Brookfield, WI 53045
This chic Brookfield boutique began as a baby shop and has grown to include stylish finds for kids of all ages. Think: matching mommy-and-me outfits, meaningful milestone gifts, plush toys, books, and nursery decor. Online shopping is available, and gift wrap is always complimentary.
🧁 Little Monsters
2445 N. Farwell Ave., Milwaukee, WI 53211
Trendy and full of personality, this East Side boutique carries clothing for infants through size 10, plus toys, books, and a nostalgic candy bar. The aesthetic is modern and playful, and it’s a great stop if you want something stylish and unique. They also offer free gift wrapping.
🧵 Creatively Yours
10944 N. Port Washington Rd., Mequon, WI 53092
Located in Mequon, Creatively Yours is full of charm and classic cuteness. You’ll find popular lines like Ruffle Butts, Mud Pie, Angel Dear, and Mae Li Rose — from whimsical tutus to cozy onesies. They also carry a wide range of accessories, books, and toys from brands like Jellycat, Chewbeads, and Usborne. It’s a great stop for both everyday wear and special gifts.
🌿 lyss + littles
1417 Underwood Ave., Wauwatosa, WI 53213
A fresh addition to the Wauwatosa shopping scene, lyss + littles is known for its carefully selected, high-quality pieces for babies and young children. Reviewers love the cozy atmosphere, the thoughtful curation, and owner Alyssa’s helpful touch. You’ll find pint-sized preciousness around every corner.
Children’s Resale Shops
Little Geese Shop
6530 W. North Ave., Wauwatosa, WI 53213
New in 2025, Little Geese is a charming, mom-owned boutique in the heart of Tosa dedicated to stylish, sustainable secondhand kids’ clothing and gear. Every item is carefully curated for quality, comfort, and cuteness — so parents can shop affordably without sacrificing style or values.
Children’s Orchard
14145 W Greenfield Ave, New Berlin, WI 53151
This longstanding resale shop is known for its great selection of seasonal and special occasion clothing, as well as gear, books, and toys. Clean, well-organized, and reliable.
Once Upon a Child
16750 W Bluemound Road, Ste B, Brookfield, WI 53005
5431 S 76th St., Greendale, WI 53129
Locally owned and loved. Once Upon a Child offers everything from newborn onesies to tween apparel, often with unbeatable prices and rotating sales.
💡 Looking for more local gift ideas?
Don’t miss our Ultimate Guide to Shopping for Kids in Milwaukee: Books, Toys & Boutiques for even more local gems.
Calie Herbst, Editor-in-Chief of Milwaukee With Kids, has spent over a decade combining her experiences as a parent of three to create a hub for Milwaukee’s family adventures.
Her decade-long teaching career in Milwaukee Public Schools and academic background, including a Master’s in Teaching from Marquette University and dual B.A.s in Sociology and Spanish from the University of Wisconsin – Madison, fuel her passion for inclusive and engaging family content.
Calie is also a recognized voice in local media, contributing to WISN Channel 12 News, WTMJ Wisconsin Morning News, Fox 6’s Real Milwaukee, and B93.3.
Discover more about Calie’s journey and editorial approach on her About Page and Editorial Policy Page.
