Bricks & Minifigs® North Shore MKE: LEGO® Wonderland Opening!

FOX POINT, Wis. — The much-anticipated grand opening of Bricks & Minifigs® North Shore MKE is set for April 20, 2024.

This unique store will open its doors in the Riverpoint Village shopping center, inviting families to explore a world where LEGO® bricks come to life.

Bricks & Minifigs®, commonly referred to as BAM, stands out as the largest toy store franchise specializing in everything LEGO® – from new and used sets to bulk bricks and those ever-popular minifigures.

The store’s concept is about building a community of LEGO® lovers of all ages through buying, selling, and trading.

The North Shore MKE location will feature an event space perfect for birthday parties, special LEGO® themed events such as after-school robotics clubs, “Make-and-Take” events, Brick Derby races, and more.

The space also doubles as a venue for corporate workshops, mini-retreats, and team-building meetings, making it a versatile community hub.

Founded in Portland, Oregon, in 2009, BAM has grown to over 100 franchises across North America and Canada, even earning a spot on Entrepreneur Magazine’s 500 Best Franchises list in 2021.

The North Shore MKE location joins the greater Milwaukee area’s roster as one of three independently owned and operated stores.

Kim Bosworth, the visionary behind the North Shore MKE store, expressed her excitement about joining the local community. “LEGO® is timeless and appeals to creators and collectors of all ages,” she said. “We are very excited to bring the Bricks & Minifigs experience to the North Shore communities.”

The Grand Opening celebration on April 20 promises fun for early supporters with the launch of the Founders Alliance, offering lifetime benefits including discounts and special promotions.

Plus, the first 100 customers will receive a free customized “Bricks & Minifigs North Shore MKE” minifigure, ensuring the day will be memorable for LEGO® fans.

Don’t miss the grand opening at 8681 N. Port Washington Rd, Fox Point, WI 53217, and stay updated on social media for more surprises and information.

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