West Bend is a hidden gem for families looking to enjoy a day packed with art, nature, and fun, all in a charming, walkable setting. From the renowned Museum of Wisconsin Art (MOWA) to the newly expanded Riverwalk, this town just 40 minutes north of Milwaukee has something for everyone.
I’ve been visiting West Bend with my kids for years, and it’s only gotten better with time. Here’s why it’s worth the trip.
Museum of Wisconsin Art
The Museum of Wisconsin Art (MOWA)is a testament to the rich art and culture of Wisconsin, dedicated entirely to showcasing the talents and visions of local artists.
With a collection that includes almost 5,000 contemporary and historic works of art by more than 350 artists, the museum covers an impressive 32,000 square feet in the heart of downtown, along the picturesque west bend of the Milwaukee River.
Its expansive windows follow the curve of the riverbank, offering stunning views and an abundance of natural light that enhances the art within.
Don’t miss their weekly Studio Saturday program, created especially for kids and families.
These hands-on art projects offer different creative themes each week, making it a perfect spot for kids to explore their artistic side.
One of our favorite events is the Art & Chalk Festival that takes place every July, offering live entertainment, talented chalk artists, kids activities, and more.
West Bend Riverwalk
One of West Bend’s most picturesque attractions, the Riverwalk, is a vibrant pathway that runs more than 3 miles along the scenic Milwaukee River.
Just a short walk from MOWA, the West Bend Riverwalk presents a serene setting dotted with sculptures and artistic pieces that reflect the creativity of the community.
During the warmer months, the Riverwalk becomes a favorite spot for walking, jogging, biking, and rollerblading enthusiasts looking to soak in the beauty of nature while getting their heart rate up.
When the snow blankets West Bend, the Riverwalk turns into a winter wonderland where you can enjoy snowshoeing, cross-country skiing, and ice sculpture festivals.
Beyond its beauty and recreational opportunities, the Riverwalk serves as a connector to Regner Park, one of West Bend’s largest green spaces.
The Riverwalk is easily accessible from various points in West Bend, ensuring that everyone can join in on the fun. Trailheads can be found at East Washington Street and North River Road, Riverside Park on South Indiana Avenue, and several parking lots including Northwestern Avenue and Hi Mount Road, East Water Street and Veterans Avenue, Kuester Lane South and North Main Street, as well as the North Main Street Overlook and the Historic Train Depot downtown.
Historic Downtown West Bend
Completing your visit to West Bend, don’t miss the opportunity to explore its historic downtown.
This vibrant area, home to more than 200 small businesses within the Downtown Business Improvement District (BID), is a haven for those who love to explore boutique shops, specialty businesses, and local restaurants.
Making a day of it in downtown West Bend allows you to immerse yourself in the local culture, cuisine, and community spirit.
Be sure to stop by Laughing Mountain Gourmet Popcorn on Main Street. This colorful shop makes more than 30 types of gourmet popcorn. The Bear Claw flavor is a reader favorite!
More Day Trip Ideas
- Cedarburg
- East Troy Electric Railroad
- Shalom Wildlife Zoo
- Lapham Peak
- Holy Hill
- 100 Best Day Trips From Milwaukee For Families
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Happy exploring!
Calie Herbst, Editor-in-Chief of Milwaukee With Kids, has spent over a decade combining her experiences as a parent of three to create a hub for Milwaukee’s family adventures.
Her decade-long teaching career in Milwaukee Public Schools and academic background, including a Master’s in Teaching from Marquette University and dual B.A.s in Sociology and Spanish from the University of Wisconsin – Madison, fuel her passion for inclusive and engaging family content.
Calie is also a recognized voice in local media, contributing to WISN Channel 12 News, WTMJ Wisconsin Morning News, Fox 6’s Real Milwaukee, and B93.3.
Discover more about Calie’s journey and editorial approach on her About Page and Editorial Policy Page.
