The West Bend Christmas Parade started in 1952 and is honored to have the distinction of being the longest consecutively-run Christmas parade in Wisconsin!
West Bend Area Music for Youth, Inc., organizes the West Bend Christmas Parade, held on the Sunday after Thanksgiving. Our organization, West Bend Music for Youth, Inc., was formed in 2002 when the West Bend Chamber of Commerce was no longer able to sponsor the Christmas parade. A group of local individuals and business leaders came together to assume responsibility for the parade and continue the long-standing tradition of having the oldest continuous Christmas parade in Wisconsin.
The parade starts at 5pm. If the Parade is cancelled due to inclement weather, notification will be posted on our Facebook page. The Parade will not be rescheduled.
Bring your Letters to Santa! Postal workers will be traveling along the parade route collecting letters addressed to the North Pole.
2025 Theme: “Ringing in the Holiday Season”
